What’s Surgery Got To Do With Marketing?

Saturday, October 23rd, 2010 at 3:20 am

Hey folks, looks like I’ll have to put our plans on hold for a few days. As some of you know, I’ve been limping around for the last couple of weeks – due to a disagreement with a hard headed horse. Nothing new, he’s been trying to convince me he was the ’boss’ from the time I brought him home a few years ago.

When I told my wife I was going to pick up a Mustang, she assumed I was off to fulfill another one of my high school dreams … that ’65 Ford Mustang. Now she admits that I said ‘something about horses’, but what she heard was ‘horse power’. I guess that makes sense – which should have been her first clue …

Anyway, I drove up to West Plains, MO. where they hold a wild horse adoption every couple of years. I immediately fell in love with one of the stallions that had been rounded up.

Wild Mustangs are really smart, and this one was exceptional. When anyone would get close to him, he showed us how well he could walk on his back legs while shadow boxing with his front ones. Wasn’t long till only three of us were still interested. Long story short – he got to come home with me … Sometimes I think I should have bought the car.

So here it is Saturday, and I spent most of the afternoon yesterday with my doctor, going over my MRI and other test results. I’m scheduled to check into the hospital Monday morning for pre-op, and surgery is planned for Tuesday morning. Doc said plan on staying a few days.

Now the first time I had back surgery was in 1972. The doctor told me before that surgery, that I had like a 20% chance of ever walking again without a cane. Fooled em ! … and I was out of there in four days. Point is, you’d think they would have improved their techniques a bit in 38 years. When I mentioned that to the surgeon, he just reminded me that I was a lot younger back then.

Well duh … my memory’s pretty good (considering), it’s my hair that I seem to have misplaced - although, I think that had something to do with rollin my own smokes for all those years …

Now don’t click away, that was a long time ago … you know - been there, done that, bought the shirt. And it says right on it - ’If you remember the 60′s, you weren’t there.’ Apparently that’s correct …

OK, enough of the BS, back to the Doctor. I thought of a really really good comeback to the age remark, but considering the fact that I’ll be asleep and he’ll be holding the knife – I had the good sense to hold my tongue and keep it to myself.

Besides, doctors aren’t nearly as bad as the x-ray technicians. Last year a guy ran a stop light and creamed the side of my truck. An ambulence was called, and they took me to the emergency room. The ER doctor eventually sent me to get an x-ray of my neck. So, being the inquisitive guy that I am -

I had to ask the young lady (a very pretty girl in her mid twenties) the one question all men want to know … ’Why do you want me to take my boots and pants off, to x-ray my neck?’

I still don’t know the answer, and I don’t know if her face got that red because she didn’t know the answer, or because I wasn’t the least bit ashamed to drop my pants … BTW … can you tell my new meds are working

OK, I guess that’s enough fun for one night … to tell you the truth, I’m a little nervous this time around.

Now you may be wondering what surgery has to do with marketing … and that’s a reasonable question.

Because of the techniques I’ve learned – and applied, I don’t have to worry about the household bills getting paid, or how I’ll pay the several thousand dollars this surgery and hospital stay will cost. I don’t have to worry about how long it will take to recover, or even about losing my job because I’m off work too long.

And of course, there’s always the possiblity that this is my last dance … but if the Lord decides to call me home, I don’t have to worry about my wife (and daughter and granddaughter) having a place to live or being able to continue the lifestyle they’ve become accustomed to.

And believe me … if I can do it, anyone can do it.

Just don’t try to reinvent the wheel … Follow someone you trust.

I fully intend to be back in a few days, to help you on your journey ….

In the meantime … Pray for the nurses – I’m a terrible patient

Keep Smilin …

Mike

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